An integral part of the Calliope Studio Co digital strategy was creating value-added educational content that was easy to understand and easy to share. We selected Pinterest as our primary social platform to focus on due to it’s high search engine optimization potential, dedicated user base encompassing our target market, and visual accessibility. By writing native content for the Calliope Studio Co website and sharing through Pinterest we were able to bring people to the shopping platform by meeting them where they were already spending time online.
The following content was originally published on Calliope Studio Co’s internal blog called Musings.
ACRYLIC VS ALCOHOL INK: HOW TO COLOR RESIN
Wondering how to add color to your resin projects? Deciding between acrylic or alcohol ink for resin? Well look no further! Calliope Studio Co will break down the pros and cons of acrylic vs. alcohol ink, and give you our best tips and tricks along the way.
HOW TO DRY FLOWERS FOR RESIN
Flowers are a beautiful addition to resin art, especially if they hold sentimental value. To include flowers in resin art, you’ll need to completely dry and seal each one before including it in the piece of art.
TOP 3 BEGINNER RESIN MISTAKES
Here’s our list of the top mistakes resin beginners make — and how to fix them!
WHAT IS RESIN?
What is resin? From ancient shellac palaces to modern aircraft, resin has changed the world. Discover the original sources of natural resin and today’s modern synthetic resin epoxies.
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